Senior Insights Manager
- City Year
- Remote
Job Description
City Year is seeking an experienced Senior Insights Manager who can oversee and support all Insights work for the national Marketing and Communications department (MarComm). You will develop business questions in partnership with key stakeholders across the organization, plan an agenda for the year, and execute the research and analysis to yield relevant, actionable and timely insights. You will manage one employee (Insights Manager) and collaborate with other members of the MarComm team as well as with other departments.
RESPONSIBILITIES
In this role you will work closely with the Vice President of Marketing to help the organization continually evolve and socialize a deeper understanding of City Year’s key audiences and stakeholders (prospective AmeriCorps members, individual donors, etc.). You will lead in designing, programming, reporting and analyzing annual surveys (e.g. Brand Tracker, Invited AmeriCorps Member surveys, Alumni survey, etc.). You will also write discussion guides and conduct interviews/focus groups and synthesize responses into meaningful takeaways.
We work with quantitative and qualitative data at City Year so you will evaluate both types of data sets to identify insights. For example, you will create and End-of-Year report on all Recruitment and Admissions lead data (quantitative) to track funnel performance and identify opportunities to improve MarComm tactics and content. You will also evaluate open-ended responses from the AmeriCorps Member Experience surveys (with support from Insights Manager) to derive insights on how that impacts MarComm. In addition to primary research we conduct internally, you will also identify secondary research resources to help answer some questions (e.g. report out on trends with the 17-25 year old potential AmeriCorps Member segment).
You will create PowerPoint presentations and Power BI reports in collaboration with the Insights Manager and present the information to various audiences. You will partner with other departments on cross-functional projects, analyzing internal data to answer key questions quickly and efficiently
QUALIFICATIONS
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3-5 years of work experience highly preferred
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Ability to lead a team effectively and mentor others
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Advanced knowledge of primary and secondary market research methodologies and data synthesis
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Highly skilled at reviewing and analyzing large and complex data sets to yield insights
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Experience with MS Office, statistical analysis software, and creating visualizationsusing Microsoft Power BI, Tableau or similar software
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Familiarity with business systems like Marketo and Salesforce and/or digital tools like Google Adwords, Google Analytics, Facebook Buisiness/Ads Manager
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Excellent communication skills
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Creativve and independent problem solving skills and ability to manage numerous priorities in a dynamic environment
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Excellent interpersonal skills and ability to work effectively on a team
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A demonstrated connection to the mission, values and long term goals of City Year
Compensation and Benefits
Full time employees are entitled to compensation commensurate with experience. Benefits for full time employees include health insurance with Flexible Spending Account, paid vacation, holidays, parental leave, 401K, and more.
City Year is an Equal Opportunity Employer, committed to a diverse workforce. Individuals from all backgrounds are encouraged to apply, including persons with disabilities and veterans.
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City Year helps students and schools succeed. Fueled by national service, City Year partners with public schools in high-need communities to prepare students with the skills and mindsets they need to thrive in school and in life. Diverse teams of City Year AmeriCorps members serve full-time as tutors, mentors, and role models, providing research-based student, classroom, and whole school supports to help students stay in school and on track to graduate from high school, ready for college and career success. A 2015 study shows that schools that partnered with City Year were up to two to three times more likely to improve on mathematics and English language arts assessments.
With our partners, City Year is contributing to a bold vision of what public schools can and should be for all children: places of learning, exploration, growth and risk-taking.
City Year is among the nation’s fastest-growing nonprofit social enterprises. The organization’s 900 staff and 3,000 AmeriCorps members work and serve in 29 communities across the country, including Boston–where City Year was founded in 1988 and is headquartered–and Baton Rouge, Buffalo, Chicago, Cleveland, Columbia, Columbus, Dallas, Denver, Detroit, Jacksonville, Kansas City, Little Rock, Los Angeles, Memphis, Miami, Milwaukee, New Hampshire, New Orleans, New York, Orlando, Philadelphia, Providence, Sacramento, San Antonio, San José/Silicon Valley, Seattle/King County, Tulsa, and Washington, D.C. City Year also has international affiliates in South Africa and the United Kingdom.
A proud member of the AmeriCorps national service network, City Year is supported by the Corporation for National and Community Service, local school districts and private philanthropy from corporations, foundations and individuals. City Year has earned Charity Navigator’s highest rating since 2003, certifying our commitment to accountability, transparency, and responsible fiscal management. Less than one percent of rated organizations have received this distinction for more than 15 consecutive years, placing City Year among the most trustworthy nonprofits in America. Learn more at www.cityyear.org, City Year’s Facebook page, on Twitter, and LinkedIn.