Aug 26, 2022

Sr. Digital Marketing Specialist

  • TrulyHired
  • Newton, MA, USA
Full-time Education

Job Description

RSM's unique approach develops critical thinking and has built excellence in math since 1997. Recently featured by NPR and the Atlantic magazine as one of the players in the "Math Revolution" and ranked one of the best schools in the world by the Johns Hopkins Center for Talented Youth, RSM helps children of all levels build a solid math foundation and develop their critical-thinking and problem-solving skills. For nearly two decades, RSM students have consistently achieved remarkable scores on standardized tests and in national and international math competitions, although attaining top test scores is just one of the benefits of our program. RSM helps students of all levels become more confident in math and develop a deeper understanding of the subject.

RSM is hiring a Sr. Digital Marketing Specialist. This is an accelerated management track position where you will work side by side with the Head of Digital Marketing to partner on campaign creation, execution, optimization, and analysis of paid digital media efforts including paid social, paid search, and content marketing.

We are a fast paced work environment and a quickly growing company. Though the company has existed for over two decades, our Digital Marketing team is only five years old, making it a particularly innovative and dynamic branch of the marketing department.

We are looking for someone highly entrepreneurial, creative and analytical, who is willing to learn quickly and stay on top of digital and content marketing trends.

Responsibilities
  • Implement and manage digital advertising campaigns across paid social, paid search and coordinate with external agencies.
  • Identify KPI's and interpret success metrics to deliver data driven recommendations
  • Brainstorm and assist in creating dynamic, engaging social media content
  • Collaborate with other teams in the department to craft content at the national and local level
  • Update social networks and curate content to drive engagement and build brand recognition
  • Assist with website maintenance including blog updates and landing page creation
  • While working with web analytic tools to track campaign progress and researching industry trends, you will maintain an active social presence and reply to customer inquiries.
  • Execute other digital and web projects
  • Must be willing to jump in and help with other projects in the department as needed


Qualifications
  • Bachelor's degree in marketing, PR, or related field
  • Three years + of social media management experience
  • Excellent communication skills - both written and verbal
  • Knowledge of Search Engine Optimization (SEO) best practices
  • Experience identifying and creating campaigns for target audience
  • Experience with any CRM (preferably Hubspot) is a bonus
  • Strong Microsoft Excel skills is a bonus
  • Excellent analytical skills


Visa sponsorship will not be provided for this position. Candidates for this position must be authorized to work in the United States on a full-time basis for any employer without restriction.

  • Position Type:Full-time
Job Categories :Career Education > Marketing Education
Classroom Teacher > Marketing Education
Contact Information

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