Dec 13, 2019
THE ROLE: Marketing Coordinator ChildCare Education Institute (CCEI), the industry leader for online professional development, is looking for a dynamic, detail-oriented and values-driven professional to join our corporate team. Please provide samples of social/digital/PR and how you manage your process flow and events. Email to The Marketing Coordinator will perform a variety of specialized and administrative functions to increase productivity, supporting the Senior Director of Marketing and overall marketing efforts. Primary job functions include web, social and digital support, developing research and analytics reports with visual appeal, trade-show logistic management, and general project management. This position is based at CCEI's Duluth corporate offices and will report to the Senior Director of Marketing. This role requires: · Exceptional writing and verbal skills. Must be a strong writer, proofreader and editor. Must be able to synthesize information into clear, actionable presentations and reports. · Outstanding organizational skills. Must develop timelines and meet deadlines. Ability to handle a high volume of projects, competing tasks and priorities. · Advanced proficiency in Microsoft Word, Excel and PowerPoint. · A deep commitment to our mission and values. We are looking for team player with empathy, curiosity and a commitment to serving others. · A proactive, can-do approach. Comfort with test-and-learn efforts. Primary Responsibilities: Support the Senior Director of Marketing by assisting in the implementation of the company's brand strategy. Ensure all marketing efforts serve to achieve immediate and long-term business goals, identifying and executing improvements for processes and content. Implements marketing and advertising campaigns as directed by assembling plans and objectives; planning and organizing promotional presentations; updating calendars, etc. Utilizes a variety of internal tools to execute and report on various marketing strategies i.e. media monitoring and press release platform, email automation platform (Constant Contact), SEO monitoring platform (SEMRush/BrightLocal), Google Analytics, WordPress CMS, and social media insight reports. Tracks and enters marketing expense data into Concur management system. Prepares marketing reports as requested by collecting, analyzing, and summarizing data; maintains annual marketing calendar. Keeps promotional materials ready by coordinating requirements with graphics requests; inventorying stock; placing orders; verifying receipt. Researches and updates competitive analysis by identifying and evaluating product characteristics, market share, pricing, and advertising; maintaining research databases. Executes trade-show logistics by identifying, assembling, and coordinating requirements; establishing contacts; developing schedules and assignments; securing operational. requirements such as shipping, material handling, electricity, wi-fi, travel reservations, etc.; coordinating mailing lists, and confirming marketing materials accordingly. Qualifications: Marketing Research, Coordination, Project Management, Reporting Research Results, Understanding the Customer, Process Improvement, Initiative, Planning, Financial Skills Ideal candidates for this role also have: · 1-3 years of work experience in integrated marketing communications: website, social media, digital and print. · Past work experience as a marketing coordinator or similar role a plus. · Knowledge of traditional and digital marketing, content marketing, and social media marketing. · Strong writing and email etiquette required. · Proficiency in full Microsoft Office suite, especially with Excel and PowerPoint. · Detailed and deadline-oriented team player who can juggle a high volume of priorities and proactively manage work-streams. · Track record of obtaining results, creating enthusiasm and inspiring confidence with peers, direct reports and leadership team. · Bachelor's degree required.
ChildCare Education Institute Duluth, GA, USA Full-time