May 09, 2021
Marketing Automation Manager Featured
Zearn is on a mission to ensure that all children love and learn math, and we’re looking for an analytical, data-driven marketer to optimize our email marketing programs in order to engage our community of educators and families. As the Marketing Automation Manager you will be responsible for email best practices, customer segmentation, campaign setup, and analysis of our email programs. What you'll do: Develop, set-up, and launch email campaigns with a heavy emphasis on customer segmentation and contact strategy, technical set-up & execution in Marketo Query data from databases and execute an email campaign set-up using Marketo Identify customer segments, testing approach, and execute database queries/file loads Use customer analytics and engagement metrics to make recommendations and targeted campaigns Maintain an email calendar across teams so that we have a clear view of all customer and marketing communications Leverage UTMs, landing pages,...
Zearn Remote (New York, NY, USA) Full-Time Remote/Virtual