TrulyHired
Remote (United States)
Product Marketing Manager Full Description As our Product Marketing Manager, BMH, you will drive market adoption and financial growth by transforming deep customer and market insight into compelling product marketing strategy. This role owns positioning, messaging, and go-to-market strategy for Riverside's Behavioral & Mental Health (BMH) solutions to strengthen customer engagement and drive customer success. In this role you will get to: Develop positioning and sales enablement materials to support the sales team in achieving the revenue growth goal. Conduct in-depth market analysis and research to understand each product's market position and growth opportunities. Create and deliver a comprehensive suite of sales enablement tools (e.g., pitch decks, one-pagers). Collect Voice of the Customer (VOC) insights from key accounts to inform and validate messaging strategies. Craft and regularly update compelling messaging and positioning strategies in line with market...
