Vice President of Marketing & Communications

About Pahara Institute at Lone Rock

Pahara Institute at Lone Rock exists to strengthen and sustain exceptional leaders transforming education so that every child can thrive. Through fellowships, leadership development programs, and convenings at the Lone Rock Retreat Center in Colorado, Pahara brings together visionary leaders who are reshaping schools, systems, and organizations serving students and families.

As the organization expands its programming—including initiatives such as Vitality and Powered by Pahara—Pahara is seeking a Vice President of Marketing & Communications to elevate its voice, strengthen its storytelling, and connect more leaders to its work.

Position Overview

The Vice President of Marketing & Communications leads the development and execution of Pahara Institute at Lone Rock’s marketing, brand, and communications strategy. This role ensures the organization’s mission, programs, and fellows are communicated clearly and compellingly to leaders across the education sector.

The VP will oversee storytelling, digital communications, brand management, and marketing efforts that support program recruitment, community engagement, thought leadership, and visibility for the organization’s growing portfolio of leadership experiences.

This role reports to the Executive Vice President of Growth & Operations and works closely with the President/CEO and senior leadership team.

Key Responsibilities

Strategic Marketing & Brand Leadership

• Develop and execute an integrated marketing and communications strategy aligned with organizational priorities and program growth.
• Steward and evolve the Pahara Institute brand, ensuring clarity, consistency, and alignment with the organization’s mission and values.
• Translate organizational priorities into compelling messaging that resonates with education leaders and partners.

Storytelling & Content Development

• Elevate the stories and impact of Pahara fellows and programs through written, digital, and multimedia content.
• Oversee development of newsletters, announcements, publications, reports, and program communications.
• Build an editorial strategy that highlights leadership, innovation, and impact across the Pahara community.

Marketing for Programs & Convenings

• Design and implement marketing strategies that support recruitment and enrollment across Pahara programs, including new offerings such as Vitality and Powered by Pahara.
• Partner with program teams to ensure effective communication with fellows and prospective participants.
• Support visibility and engagement for convenings and retreats hosted at the Lone Rock Retreat Center.

Digital Strategy & Communications Platforms

• Oversee Pahara’s digital presence, including website, social media, and email communications.
• Ensure the organization’s digital platforms effectively support storytelling, engagement, and program visibility.
• Use analytics and audience insights to continuously refine messaging and strategy.

Organizational Communications

• Support internal and external communications around major organizational initiatives, announcements, and milestones.
• Develop messaging frameworks that ensure clarity and alignment across teams.
• Partner with leadership to support strategic communications and thought leadership opportunities.

Team Leadership & Collaboration

• Manage and develop the marketing and communications team.
• Partner closely with program, development, and operations teams to ensure messaging supports organizational priorities.
• Build systems and processes that enable high-quality communications across the organization.

Qualifications

Required Experience

• 15+ years of experience in marketing, communications, or brand strategy.
• Demonstrated success developing and executing integrated communications strategies.
• Exceptional writing, editing, and storytelling abilities.
• Experience managing communications channels including digital platforms, newsletters, and social media.
• Strong project management and cross-functional collaboration skills.

Preferred Experience

• Experience in education, leadership development, or mission-driven organizations.
• Experience marketing programs, convenings, or community-based initiatives.
• Familiarity with analytics tools and data-informed communications strategies.

Leadership Qualities

Successful candidates will demonstrate:

• Strategic thinking and strong organizational awareness
• Exceptional storytelling and narrative development
• Collaboration across diverse teams and stakeholders
• A bias toward execution and high-quality deliverables
• A commitment to Pahara’s mission of expanding opportunity for students and families

NON-DISCRIMINATION STATEMENT 

Pahara Institute at Lone Rock is committed to non-discrimination and to providing equal opportunity. It is our policy to ensure that all individuals with whom we are in contact are treated equally, without regard to age (40+), color, mental or physical disability, gender, marital status, national origin, religion, sexual orientation, expression, gender identity, military or veteran status, or other legally protected classifications. Any job applicant or employee who requires an accommodation in order to perform the essential functions of the job should contact Human Resources and discuss the need for an accommodation. Pahara Institute at Lone Rock will engage in an interactive process with the applicant or employee to identify possible accommodation, if any, that will help the applicant or employee perform the job. An applicant, employee, or unpaid intern who requires an accommodation of a religious belief or practice (including religious dress and practices such as religious clothing or hairstyles) should also contact Human Resources and discuss the need for an accommodation. If the accommodation is reasonable and will not impose an undue hardship, Pahara Institute at Lone Rock will make the accommodation. Pahara Institute at Lone Rock will not retaliate against an applicant or employee for requesting a reasonable accommodation and will not knowingly tolerate or permit retaliation by others at Pahara Institute at Lone Rock.